Memorial Day Weekend Sale

Fill your cart & save up to 40% on selected purchases all weekend long. No code required.

FREE Mermaid Kitten Palette

Spend $60 or more and we'll throw in this gorge eyeshadow palette as a gift. No code required.

The Right Swipe

Whether you're into nude & natural or pink & sparkles, we've got the perfect match for you.

NEW! Wakey Wakey Under Eye Patches

Depuff, hydrate and reduce fine lines, dark circles and under-eye bags.

Skincare Solutions

Get the kit that fits your unique skin needs




IT'S A WINKY WORLD

JOY

Winky Lux is a fun and delightful approach to makeup and skincare. We choose to focus on the joy in the everyday that allows you to be happy in every way. 

CLEAN

Our products are cruelty free, thoughtfully sourced and free of nasties. Winky Lux has a mission to bring beauty lovers together with happier healthier products that delight every sense.

PLAYFUL

We believe that the spirit of beauty is rooted in play and that thoughtfully produced products can be tools for self care, creative expression and even a way to spark new friendships.


Flutter Baby Flutter
How Extra? So Extra

So Extra Mascara contains a unique butterfly bristle brush that's designed to separate, lengthen and volumize without clumping or flaking.

The Perfect Makeup-Skincare Hybrid
SPF is Your BFF

Pamper and protect your skin with White Tea Tinted Veil Moisturizer. This lightweight tinted moisturizer contains SPF 30 to prevent sun damage, plus pomegranate and white tea extracts for antioxidant protection.

Brows That Wow
All About the Brows

Achieve your ultimate brow goals with our best-selling Uni-Brow Collection. Featuring 4 must-haves made to tame, tint, fill and shape any and all types of brows.


Skincare Quiz

FIND YOUR CUSTOM SKINCARE MUST-HAVES
TAKE THE QUIZ

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WINKY LUX REWARDS

As a rewards member, you’ll get closer to earning exclusive rewards every time you shop.